4th Adobo Festival of Ideas: Creativity at the Heart of Digital

4th Adobo Festival of Ideas
4th Adobo Festival of Ideas

Creativity emanates from fertile human minds, and it is human to keep pushing creative boundaries. As digital technology and data-driven connections become more pervasive, we have no way out but to integrate them into the creative process.

With the rise of technology, big data, artificial intelligence, augmented reality, virtual reality, cybernetics in humans, and others, how does human creativity factor in to this new environment? Instead of being “taken over by robots”, humanity and creativity interacts with technology to forge new forms of creativity.

Discover how to create and build businesses with this inescapable reality at the 4th adobo Festival of Ideas with the theme, “Creativity at the Heart of Digital: Tech, Data and AI”. This full-day creative festival is tailored for students, academics, and young professionals in the communications, marketing, and design industry.

On February 28, 2018, learn from industry luminaries from the Philippines and around the world how they integrated humanity and technology to produce a new kind of creative work and experience. The event will be held at Newport Performing Arts Theater, Resorts World Manila.

The audience can expect the likes of Juhi Kalia, Head of Creative Shop, Facebook (Global Brands APAC & India); the trio of Margot Torres, EVP and Deputy Managing Director of McDonald’s Philippines, Raoul Panes, Chief Creative Officer of Leo Burnett Manila, and Director Joel Limchoc; the duo of Quark Henares, Director at Globe Studios and Joe Caliro, Senior Advisor for Creative Marketing at Globe Telecom; acclaimed film director and Experience Strategy Director of KindMind Experience Design Philippines Mark Meily; and many more.

Regular ticket prices are Php 4,300 (VAT Inclusive) / 86 USD for professionals and Php 1,500 (VAT Inclusive) / 30 USD for students. Get your tickets now through at www.adobofestivalofideas.com (http://bit.ly/2EGPS8Q) or at www.ticketworld.com.ph (http://adobo.mg/7I7F30i5aWl) . For more information on group rates and other concerns, please call JM Martinada at (02) 845 0218 or 0915 114 0954, or email events@adobomagazine.com.


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